Last updated: October 2026
Briefly: At Onur Freelance, SEO services start from 9,000 TL per month. The final fee is determined after reviewing the website’s page count, competition for target keywords, required content volume, technical condition and whether the work is local or national. The preliminary assessment is free, a written quote is shared the same day, and no ranking or traffic guarantee is provided. How SEO, maintenance and Google Ads are managed together is explained on the website management page.
Monthly SEO starts from 9,000 TL; a deliverables list and Search Console report every month.
? 5.0 ? 217 Google reviews ? same-day quote ? case studies ? free website check
When researching SEO prices, the most common experience is that quotes for the same work appear very different from one another. The source of the difference is often not the number itself, but what the quote covers: one quote may include only editing a few meta tags, while another may cover a technical audit, content production, Google Business Profile and monthly reporting together. This page explains what the monthly fee consists of, which factors raise the price, which risks are hidden in low-priced packages and how to compare the quotes received. Work on visibility in AI searches such as Google AI Overviews and ChatGPT, known as AI search optimization, is offered alongside SEO services.
Let’s clarify the SEO fee according to your website’s scope
A short WhatsApp message containing the website address and the service or product groups to be highlighted is enough for a free preliminary assessment. Once the scope is clear, the monthly fee and work to be carried out are shared the same day as a written quote.
Video transcript
How is the SEO fee determined? According to the website’s size, competition and the scope of work; the final fee is determined through a written quote after a free preliminary assessment. Five factors determine the price: page count, competition for target queries, required content, the website’s technical condition and whether the work is local or national. Monthly work consists of technical SEO, content, local SEO and Business Profile, internal linking and reporting. Google Ads management and the advertising budget are separate items. The process starts with a free preliminary assessment, and the written quote is delivered the same day. The specialist is added to the accounts as a user; the first month is devoted to auditing and urgent technical fixes. When comparing quotes, look at the scope first: is the work written down, is a ranking promised, are links purchased, are the accounts opened in the business’s name? Current packages and prices are on the page. Five out of five on Google, two hundred and fifteen reviews. You can message on WhatsApp for a preliminary assessment. Onur Freelance dot com.
SEO prices 2026: summary table
Local, corporate and e-commerce SEO all start from 9,000 TL per month; the difference lies mainly in the type of work emphasized and the breadth of the scope. The final fee is determined through a written quote following the free preliminary assessment.
| SEO type | Who it is for | Main work | Monthly fee |
|---|---|---|---|
| Local SEO | Businesses serving a district or city | Google Business Profile, service and area pages, review management | From 9,000 TL |
| Corporate / national SEO | Companies serving all of Turkey | Service pages, content plan, technical SEO | From 9,000 TL |
| E-commerce SEO | Online stores | Category and product pages, filter and indexing structure | From 9,000 TL |
What does the monthly SEO fee cover?
The monthly SEO fee pays for the technical, content and measurement work performed each month to make the website more visible in search results; it is not a payment to Google. Google’s guide to hiring an SEO states that it does not add websites to organic results for payment and that appearing in these results has no cost. The fee paid compensates for the effort and expertise spent on improving visibility. At Onur Freelance, monthly work consists of the following areas:
- Technical SEO: Checking crawling and indexing errors, redirects, duplicate addresses, the sitemap, mobile appearance and page speed. The scope of the technical side is explained on the technical SEO services page.
- Content: Reorganizing service and category pages according to actual search intent, and planning new pages and articles for missing topics.
- Local SEO and Google Business Profile: Making category, service, working hours and contact information consistent with the website, and establishing a process for responding to reviews.
- Internal linking: Connecting related pages with meaningful link text and ensuring internal link flow to priority pages.
- Reporting: Sharing the work completed, changes in impressions and clicks in Search Console and GA4, and the plan for the following month.
How much emphasis each of these areas receives every month depends on the website’s condition. On a website with indexing problems, the first months are devoted to technical fixes; on a website with a sound platform but weak content, they are devoted to content planning. A description of all aspects of the service is on the SEO search engine optimization page; this page addresses only pricing.
What is not included in the SEO price?
The monthly SEO fee does not cover Google Ads management, the advertising budget or building a website from scratch. These items are separate services and priced separately; when comparing quotes, which work is included in which amount should be clarified from the start.
Google Ads management is a service independent of SEO at Onur Freelance and also starts separately from 9,000 TL per month; the advertising budget is not included in this fee and is paid directly to Google. When the two services are purchased together, a single fee of 9,000 TL does not cover both jobs; each is quoted separately according to its own scope. How the advertising side works is explained on the Google Ads management page.
When there is no website at all or it runs on a platform too old to support SEO, website development comes first. A corporate website starts from 15,000 TL and an e-commerce website from 24,000 TL, and these amounts are separate from the monthly fee. A comparison of packages is on the website prices page. If this need is identified in the preliminary assessment, it is stated clearly before a monthly service is recommended.
Which factors determine SEO prices?
SEO prices are shaped by five basic factors: website size, competition for target keywords, content needs, the website’s technical condition and the target geography. None of these factors is measured by guesswork; each is assessed against concrete data during the preliminary assessment.
| Factor | Why does it affect the price? | How is it measured? |
|---|---|---|
| Website size | As the number of pages to audit, edit and monitor increases, the monthly workload grows. | Sitemap, pages indexed in Search Console, website crawl |
| Competition | Queries with strong competitors require more comprehensive content and a longer period of work to achieve the same visibility. | Page types in search results for target queries, depth of content on competing pages |
| Content needs | Producing new pages and articles requires more research and writing effort than editing an existing page. | Mapping service and product groups to existing pages, identifying uncovered topics |
| Technical condition | If there are incorrect redirects, a slow platform or pages that are not indexed, the first months go into these repairs. | Search Console indexing report, PageSpeed Insights, crawl output |
| Geography | A business serving one district and a company selling nationwide or abroad have different numbers of target queries and different competitors. | List of target cities and countries, language versions, Google Business Profile status |
The factors also affect one another. If a small website operates in a highly competitive industry, the content workload increases; if a large website is technically clean, the work plan for the first months may remain lighter. The quote therefore comes from assessing the five factors together, rather than from a formula multiplied by page count.
Why do local and national SEO prices differ?
Because local SEO aims to reach customers in a specific district or city, it generally works with a narrower set of queries; national SEO competes with many more queries and competitors across the country. The price difference arises from the number of target queries and the breadth of competition.
Local work emphasizes Google Business Profile, district- and service-focused pages, and consistent business information everywhere. Google’s local ranking help page states that local results are determined by relevance, distance and prominence, and that businesses with complete and accurate information are more likely to appear. Because distance is outside the business’s control, the effort concentrates on relevance and prominence.
In national or multi-city work, a separate page is planned for each city or service, content production increases and reporting tracks more queries. The monthly fees for a technical service business in Maltepe and a software company serving all of Turkey diverge from the same starting point. The scope of local work is explained separately on the local SEO services page.
SEO prices in Istanbul: what changes the monthly fee?
At Onur Freelance, monthly SEO services for businesses in Istanbul start from 9,000 TL. The final fee is determined by competition for the target searches, website size and content needs, rather than the district. Because the business is based in Maltepe (G?lsuyu), face-to-face meetings with Istanbul businesses are held by appointment, and the preliminary assessment is free.
Workload varies greatly even within the same city: searches using the district name for a moving company serving Ata?ehir and hundreds of product searches for an e-commerce website selling throughout Istanbul do not require the same effort. The main situations that raise the price in Istanbul are:
- Needing separate and original service area pages for multiple districts
- Structuring different service areas on the Anatolian and European sides separately
- Targeting competitive citywide searches such as ?web design in Istanbul?
- Publishing the website in more than one language
On the market side, among 13 SEO agencies and specialists that openly publish their monthly fees, entry packages range from 8,000 TL to 28,000 TL per month, with a median of 15,999 TL; details are in the SEO prices 2026 market research. The work scope and process are explained on the SEO services in Istanbul page.
Before requesting a quote, the website’s basic technical condition can be seen in a few seconds using the free website check tool.
Why is e-commerce SEO priced differently from a corporate website?
SEO prices for e-commerce websites are calculated differently from corporate websites because large numbers of product and category pages, filter addresses and product data are managed simultaneously. While work on a corporate website revolves around a few service pages and a blog, page templates and data organization take priority in a store.
A significant part of a store’s monthly work consists of the following areas: supporting category pages with text according to search intent, controlling duplicate addresses generated by filter and sorting options, correct redirects for discontinued products, consistency of product structured data, and making product descriptions that copy manufacturer text original. As product count and category depth increase, each of these tasks grows.
For stores, the first step is usually deciding which pages should be indexed. Crawling countless filter combinations can cause important category pages to be pushed into the background. Details of work specific to stores are on the e-commerce SEO optimization page.
Why do cheap SEO packages carry risks?
Very low-priced SEO packages often rely on methods that require little effort and appear to have a quick effect, and some of these methods violate Google’s rules. The website itself, rather than the person doing the work, pays the price of a violating practice.
Google’s spam policies classify exchanging links for money, products or services to influence rankings as link spam. Producing large numbers of pages for rankings without adding value for users also falls under scaled content abuse. Warning signs frequently seen in low-priced quotes include:
- Promises of a set number of ?backlinks? every month or sales of ready-made link packages
- Promises of reaching the first page or first position in a short time
- Reports consisting only of ranking screenshots without listing the work completed
- Automatically generated content that looks like copies of itself, created to inflate page counts
- Unnatural stuffing of keywords into the text
- Search Console and Analytics accounts opened in the specialist’s own name and not transferred to the business
Google explicitly recommends finding another specialist instead of someone who guarantees first position through their changes. When visibility is lost because of a cheap package, the effort and time spent on repairs can easily exceed the savings achieved through the low price.
Where does the difference between freelance and agency SEO prices come from?
The price difference between a freelance specialist and an agency usually stems from the structure included in the price, rather than from the work itself. Agency pricing also includes account managers, sales teams, office expenses and management overhead; in a freelance or small studio model, most of the fee goes directly toward the time of the person doing the work.
This does not mean the freelance model is always the more appropriate choice. For multilingual, multi-brand structures or those requiring dozens of content updates every day, an agency’s team working in parallel can justify its price. For small and medium-sized businesses, local service companies and growing stores, speaking directly with the person doing the work reduces both the cost of intermediary layers and communication loss.
Onur Freelance operates as a small studio based in Maltepe G?lsuyu; the team preparing the quote and implementing changes on the website is the same. The model of working with an independent specialist is covered on the freelance SEO specialist page, while a similar comparison on the web design side is covered in the freelance web designer or agency article.
Let’s write down together which work is included in the quote
During the preliminary assessment, the website’s priorities are identified and the work covered by the monthly fee is written down item by item. The process can take place at the office in Maltepe or through a video call, according to preference.
When do SEO results start to appear?
No definite time frame can be given for SEO results; Google’s SEO starter guide states that some changes may show effects within a few hours, while others may take several months. The same guide recommends generally waiting a few weeks to evaluate whether work has been beneficial.
This is also why the fee is paid monthly: the impact of changes is assessed over the following weeks and months, and new work is planned according to the data. The first month is mostly devoted to auditing, a keyword map and urgent technical fixes; content work gains momentum once this foundation is in place.
Google’s guide to hiring an SEO recommends asking specialists which results they expect over which time frame and how they measure success. A realistic quote answers these questions with a measurement plan rather than a calendar promise: which queries will be tracked, which data will be reviewed in Search Console and GA4, and how often the report will be shared are written down from the start.
How should SEO quotes be compared?
The soundest way to compare SEO quotes is to place their scopes side by side before looking at the numbers. Two quotes with the same price may represent very different workloads; the checklist below ensures the same questions are asked of every quote:
- Is the work to be performed each month listed item by item in writing?
- Are technical auditing, content and local SEO addressed separately, or is only one included?
- Which data is used to prepare the report; are the Search Console and GA4 accounts in the business’s own name?
- Is a ranking or traffic guarantee offered? If so, this is a warning sign.
- How are links acquired; are any links purchased?
- Are Google Ads, content writing or website fixes included in the price, or charged separately?
- When the work ends, do the website, content and account access remain with the business?
When answers to these questions are received in writing, the work excluded by an apparently low quote and the additional services included in an apparently high quote become visible. The same check should be carried out on ready-made lists sold as SEO packages: what determines value is the work inside, rather than the package name.
How do the quotation and onboarding process work?
At Onur Freelance, the process begins with a free preliminary assessment, and a written quote is shared the same day. The steps proceed in the following order:
- Communicating the need: The website address, target area and services or products to be highlighted are shared by WhatsApp or phone.
- Free preliminary assessment: The website’s technical condition, page structure, content gaps and competition for target queries are reviewed.
- Written quote: The monthly fee, work planned month by month, reporting arrangements and required access are delivered the same day.
- Setting up access: The specialist is added as a user to Search Console, GA4, the website’s administration panel and Google Business Profile. The accounts continue to remain in the business’s name.
- First month’s work: The audit, keyword map and priority technical fixes are completed.
- Monthly report and new plan: The work completed and data from Search Console and GA4 are shared, and priorities for the following month are determined.
If the review shows that the website needs technical repairs, speed improvements or a new design before SEO, this is stated separately in the quote. Google also says that one good time to seek SEO support is before redesigning or launching a new website; when the address structure is set up correctly from the start, the need for redirect repairs later decreases.
Common mistakes when planning an SEO budget
The most common mistake is evaluating the monthly fee alone without looking at what it covers. Other common mistakes and the correct approaches are as follows:
- Choosing only the lowest number: The correct approach is to compare scope and methods across written quotes.
- Expecting results at the end of the first month: The impact of changes is assessed over weeks and months; the budget should be planned according to this time frame.
- Treating SEO and advertising as the same item: Google Ads management and the advertising budget are separate items; Google states that advertising has no effect on performance in organic results.
- Having the specialist open the accounts: Search Console, GA4 and Business Profile should be opened in the business’s name, and the specialist added as a user.
- Leaving SEO until later during a website redesign: If the address structure is not planned during a redesign or migration, existing visibility can be lost.
- Starting without setting up measurement: If form, phone and WhatsApp clicks are not measured, the return on the fee paid cannot be evaluated.
A properly established SEO budget identifies from the outset which work the fee covers, which data will be tracked and which items will be paid separately. When SEO service prices are discussed within this framework, the difference between quotes also becomes understandable.
Let’s plan the SEO budget according to the website’s actual needs
Monthly SEO services start from 9,000 TL; the final fee is shared in writing the same day following a free preliminary assessment. A WhatsApp message or a short phone conversation is enough to get started.
Related guides
Example SEO projects
Two anonymous projects using our customers' Search Console data. Results are stated without exaggeration, together with their time periods.
A fish restaurant and fish market on the Anatolian side: from 76 to 224 clicks in 28 days
Starting point: The homepage had only a background video; the page contained 21 words, with no H1 or meta description. There was no Search Console property; it was set up on the first day of the project.
Work completed (September 2026):
- An H1, introduction text and restaurant schema were added to the homepage; excess H1s were corrected, and titles and descriptions for 18 pages were rewritten.
- 8 species and cooking guides linked to fish on the menu, a wholesale homepage and renewed page bodies: 13 pieces, approximately 28,300 words.
- Images began to be served in a next-generation format (AVIF).
Results (Google Search Console, comparing 16.08?12.09 with 13.09?10.10.2026): clicks rose from 76 to 224, and impressions from 1,290 to 13,100; average position stayed at 6.7. The click-through rate fell from 5.9% to 1.7%; the new guides received many impressions but few clicks. Part of the increase came from searches using the brand name.
The name has been withheld for customer privacy.
An e-commerce website selling electronic accessories: category clicks from 58 to 166 in 4 weeks
Starting point: On the website selling throughout Turkey, 1,989 of 2,061 product pages had two H1s; the homepage had no heading or introduction text, and category descriptions were too short.
Work completed (September 25?26, 2026):
- Selection guides and comparison sections for 300 categories: 337 new sections, tables and internal links.
- Product ranges and category links for 66 brand pages.
- Titles no longer than 60 characters for the homepage, 345 categories, 76 brands and 2,049 products; meta descriptions for 345 categories and 76 brands.
- The second H1 on product pages and the missing homepage heading were corrected with a sitewide script.
Results (Google Search Console, comparing 15.08?11.09 with 12.09?09.10.2026): on category pages, clicks rose from 58 to 166 and impressions from 4,741 to 11,322; on product pages, clicks rose from 76 to 247 and impressions from 2,561 to 8,081. Weekly clicks had begun rising at the end of August, and some products were removed from publication on the platform side during the same period; the increase should not be attributed to a single change.
The name has been withheld for customer privacy.
?From the moment we first spoke on the phone to the very end, he worked carefully, with a very well-intentioned approach, making it clear through what he said that he was a professional in his field.?
T. T. ? Google review
Reviews were taken from Google Business Profile; reviewers are identified by their initials.
See all reviews on Google ?Sıkça Sorulan Sorular
How much does SEO cost in 2026?
At Onur Freelance, SEO services start from 9,000 TL per month. The final fee is determined after reviewing the website’s size, competition, content needs, technical condition and target area, and a written quote is shared the same day.
How much is monthly SEO in Istanbul?
At Onur Freelance, monthly SEO services for businesses in Istanbul start from 9,000 TL; the final fee is determined by competition for the target searches, website size and content needs, rather than by district. Among 13 SEO agencies and specialists that openly publish their prices, the median entry package is 15,999 TL per month.
What is included in the monthly SEO fee?
The scope includes technical SEO checks, content editing and planning, local SEO and Google Business Profile work, internal linking and monthly reporting based on Search Console and GA4 data. The emphasis of each month’s work is determined according to the website’s condition.
Are SEO and Google Ads included in the same fee?
No, the two services are priced separately. SEO starts from 9,000 TL per month, and Google Ads management also starts separately from 9,000 TL per month; the advertising budget is not included in these fees and is paid directly to Google.
Why are fixed SEO packages not offered?
The same package cannot meet the needs of both a corporate website with a few pages and a store with thousands of products. Because the scope differs for every website, a final quote based on the preliminary assessment is prepared above the starting fee.
Is a ranking guarantee offered for SEO?
No, no ranking or traffic guarantee is offered. Google recommends choosing someone else instead of SEO services that guarantee first position; instead, the work to be performed is shared in writing and results are reported with data.
How long does it take to see SEO results?
There is no fixed timetable for this. Google’s starter guide states that changes can be reflected within a few hours to several months, and that measuring the impact often requires waiting a few weeks.
Does local SEO cost less than national SEO?
In most cases, local SEO has a more limited scope because it works with a narrower set of queries; national work increases the number of queries, content needs and competition. The exact difference is specified in the quote after the target area and industry are reviewed.
What is reviewed in the free preliminary assessment?
The website’s technical condition, page structure, content gaps, competition for target queries and Google Business Profile, if present, are reviewed. Following the assessment, the monthly fee and work to be completed are shared the same day as a written quote.
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