Mirzade Baklavalar? is a dessert business producing baklava, kaday?f, ice cream and fresh cakes in Haliliye, ?anl?urfa. mirzadebaklavalari.com is a WooCommerce store designed and developed by Onur Freelance, where products can be added to the cart directly on the website. Below, we explain the website’s structure, the steps in its sales process and the points that businesses selling fresh food products such as desserts need to consider.
Project overview
| Company | Mirzade Baklavalar? (?anl?urfa) |
|---|---|
| Industry | Production of baklava, kaday?f, ice cream and fresh cakes |
| Website type | WooCommerce e-commerce website |
| Platform | WordPress, WooCommerce, Astra theme and Elementor Pro |
| Languages | Turkish only |
| Key features | Four product categories, products with quantity options, cart and checkout page, customer account, emphasis on cash on delivery, product reviews and WhatsApp |
| Live website | mirzadebaklavalari.com |
The business’s needs
For dessert shops and baklava sellers, the general expectation of a website is that customers who cannot visit the store can still place an order. For holidays, guests or gifts, baklava is usually purchased by the kilo or tray; customers want to see in advance how much each variety costs in each quantity. Seeing prices in a list instead of asking by phone shortens the decision-making time.
Payment habits are also a determining factor with fresh food. Many people ordering desserts online for the first time hesitate to pay before receiving the product. For this reason, an e-commerce website in this industry is expected to clearly show payment options from the start and offer a quick communication channel for questions other than orders. For customers near the store, the website also serves as a display window where they can check varieties and current prices before visiting.
What the website includes
Four main categories and product lists with prices
Products are divided into four categories: baklava, kaday?f, ice cream and fresh cakes. On category pages, each product is listed with its price; visitors can sort the list by best-selling, average rating, newest or price. At the time of review, the baklava category alone contained nineteen products, so the sorting options make it faster to find the desired item.
Kilo and tray selection
Products are configured with variations: the customer selects 1 kilo or a tray in the ?Select quantity? field on the product page. The description section states that the tray cost is included in the price. This structure, which matches the way baklava is sold, answers the customer’s question ?Is the tray charged separately?? before the order is placed.
Cart, checkout and customer account
The menu includes Cart, Checkout and My account pages; the cart total remains visible in the top bar. The category boxes on the homepage state that products can be ordered with a cash-on-delivery option. There is also an account page for customers who want to track or repeat their orders.
Product reviews and search
WooCommerce’s review section is enabled on every product page; customers can leave ratings and comments. Because the header includes product search, visitors who know a variety such as ?pistachio? or ?cold baklava? can reach the product directly without browsing categories.
WhatsApp and phone
A landline and mobile phone number are displayed at the top of the page, with the mobile number linked to WhatsApp. The contact button in the corner of the screen also opens phone and WhatsApp options. Being able to resolve questions such as delivery times or special-occasion orders through messaging reassures customers who hesitate to order online.
Corporate pages and gallery
The Our founder, Vision and mission, and Human resources pages introduce the business, while the gallery presents product images together. The Contact page includes an address, two phone numbers and a message form with a subject field.
Considerations for dessert shop and bakery websites
Points to check when setting up e-commerce for a business selling desserts and fresh food:
- Unit of sale: If a product is sold by kilo, tray, serving or individual piece, these options should be configured as variations; whether packaging or the tray cost is included should be stated clearly.
- Delivery area: Customers should be able to see which provinces or districts fresh products can be delivered to, and within what time frame, before ordering.
- Payment options: Whichever options are offered?cash on delivery, card or bank transfer?should be indicated at the product and cart stages.
- Legal documents: The distance sales agreement, return conditions and KVKK (Turkey’s Personal Data Protection Law) documents should be accessible from the checkout page; these documents should explain that perishable food may be an exception to the right of withdrawal.
- Consistent photography: Photos taken from the same angle and under the same lighting for each variety make it easier to compare products on the listing page.
- Stock and seasonality: Seasonal products such as ice cream should be marked out of stock when unavailable, rather than accepting orders and then canceling them.
- Checkout testing on small screens: The cart and checkout steps should also be tested on a phone; unnecessary form fields should be removed, and address and delivery note fields should be easy to complete.
- Preparing for busy periods: During periods such as the days before a holiday, the final order cutoff date should be announced on the website.
How the product and payment infrastructure is planned is explained on the e-commerce website development page. For the structure on which WooCommerce runs, see the website development with WordPress page; for examples from industries outside food, see the reference list.
For a similar project
If a bakery, baklava shop, delicatessen or business selling regional products is considering online sales, a free preliminary assessment can be carried out based on its product list, units of sale and delivery area. The cost items that vary according to scope are listed on the web design prices page; for email and address information, the contact page can be used.
The approach applied in this project, adapted to the wider industry, is explained on the restaurant website design page.
Sıkça Sorulan Sorular
Can fresh products such as baklava be sold online?
Yes, products can be listed so that they can be added to the cart and ordered. The delivery area, shipping time and packaging conditions are determined according to the freshness of the product and clearly stated on the website.
How are kilo and tray options displayed?
In WooCommerce, products can be set up with variations and a separate price assigned to each quantity option. On the Mirzade Baklavalar? website, customers select kilos or trays in the quantity field on the product page, which states that the tray cost is included in the price.
Can an e-commerce website offer cash on delivery?
WooCommerce supports cash on delivery; the business decides for itself which areas will have this option enabled. Showing the option at the product and cart stages can be a deciding factor for a customer ordering for the first time.
Which legal documents should a dessert e-commerce website include?
The distance sales agreement, preliminary information form, return and withdrawal conditions, and KVKK privacy notice are the basic documents. Their content is prepared according to the business’s own sales conditions and can be accessed from the payment step.
Can product reviews be enabled in a WooCommerce store?
Yes, WooCommerce’s review section allows customers to leave ratings and comments on product pages. Reviews can be configured to require approval before publication.
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