Accountant website design is the planning and development of a corporate website that objectively describes the office, professional work, chamber registration, and contact details of a certified public accountant or sworn-in certified public accountant. In this profession, a website cannot be structured as an advertising tool: Law No. 3568 prohibits activities that could constitute advertising to obtain work, and professional regulations list individually the information that should appear on the website. A carefully prepared accounting office website stays within this framework and provides clients with a regular, current, and secure information channel.
This page explains how professional rules are reflected on the website, the page plan, announcement and document arrangements, technical security, and how the proposal is developed. Onur Freelance works from Maltepe; meetings with offices in Istanbul take place in person or online, and with other cities remotely. Recommendations for office advertising or search marketing are not part of this service.
Let’s define the office website’s framework in a short meeting
A free preliminary assessment is carried out when the office name, affiliated chamber, work performed, and current method for receiving documents are provided in writing. The written proposal is sent the same day.
What is an accountant website used for?
An accountant website brings the objective information sought by people researching or working with the office together at one address: who the professional is, which chamber they are registered with, what work they perform, and how to reach the office. The purpose is to make accurate information accessible rather than solicit work. Before deciding, an entrepreneur establishing a company or a tradesperson considering moving their books to another office usually asks:
- Is the professional licensed, and which chamber’s register are they on?
- What work does the office perform for companies, sole proprietorships, or income from independent professional practice?
- What are the full address, working hours, and transportation details?
- How are documents delivered, and how is sharing protected?
Professional rules: what can and cannot appear on an accountant website?
Three texts determine content in accountant website design: Law No. 3568, the regulation governing unfair competition and the advertising prohibition in the profession, and the ethical principles regulation. Law No. 3568 prohibits professionals, under Article 45, from engaging in activities that could constitute advertising to obtain work. The Regulation on Unfair Competition and the Advertising Prohibition states in Article 22 that a website may be established to carry on professional activity, inform clients, and publish professional articles, and lists the information to be included.
The same article envisages informing the chamber with which the professional is affiliated. The regulation uses the expression “professional title.tr extension” for the website extension; how this provision is applied is confirmed with the chamber before purchasing the domain. The main limits are brought together in the table:
| May appear on the website | Not included on the website | Basis |
|---|---|---|
| First name, last name, professional title, and academic title if applicable | Titles other than professional and academic titles | Advertising Prohibition Regulation, Arts. 8 and 22 |
| Chamber, office, and registration numbers, and date of entering the profession | False or exaggerated expressions such as “the best” or “leader” | Advertising Prohibition Regulation, Art. 8; Ethics Regulation, Art. 17 |
| University attended and foreign languages spoken | Unverified comparisons with colleagues or disparaging references | Ethics Regulation, Arts. 17 and 45 |
| Office address, phone, fax, and email | Names and titles of current or former clients | Advertising Prohibition Regulation, Arts. 18 and 21 |
| Professional articles, circulars, and announcements | Promises of free services, below-tariff fees, or discounts | Advertising Prohibition Regulation, Art. 7; Law, Art. 46 |
| A password-protected virtual office area specific to each person | Accepting advertising on the website or referral shortcuts intended to generate work | Advertising Prohibition Regulation, Art. 22 |
Search engines have a separate restriction too: under Article 22, when registering the website in search engines, no keywords or promotional phrases other than first name, last name, office or company name, city, and registered chamber may be used. Page titles and description tags are written with this provision in mind. Because map and business directory listings are not named in the regulation, the chamber’s opinion is obtained before creating such a listing.
Article 7 of the regulation regards charging below the minimum fee tariff and providing free services as unfair competition; displaying a fee list on the website is not separately regulated in the text, and the chamber’s approach is followed. Article 23 also makes it an obligation not to allow third parties to undertake activities that could constitute advertising on the professional’s behalf; how the office is mentioned in the designer’s portfolio also falls within this scope. In cases of uncertainty, the opinion of the affiliated chamber is taken as the basis. This section provides general information and is not a legal opinion.
Which pages does an accounting office website include?
An accounting office website consists of a small number of pages, each addressing a single information need. A small office can collect its information on one page; separate pages are more organized for partnerships. A typical plan is as follows:
- Homepage: Office name, the professional’s name and title, a brief activity description, and contact shortcuts.
- Professionals: Education, languages, date of entering the profession, and registration details; a separate profile for each partner in partnership offices.
- Service areas: Explanatory pages describing the work the office actually performs.
- Legislation and announcements: Circulars, change notes, and a link to the official tax calendar.
- Document sharing, contact, and KVKK: A page describing the secure method, address and hours, privacy notice under KVKK (Turkey’s Personal Data Protection Law), and cookie policy.
Customer reviews, reference logos, and “why us” sections in general-purpose corporate templates are removed from the plan for this profession; business details and process information take their place. The corporate website infrastructure is also explained on the corporate web design page.
Visually, the office entrance and a simple portrait of the professional are sufficient; ready-made scenes such as stacks of money or handshakes create an advertising impression.
How are service area pages written in an informative style?
A service area page explains what a task is, whom it concerns, and how it is carried out with the office; it does not list promises of benefits. Article 13 of the advertising prohibition regulation states that professionals may explain their work and themselves as long as the statements are objective and related to their profession; this provision sets the standard for the pages. Article 2 of the Law lists the profession’s scope as work such as bookkeeping, preparing balance sheets and returns, establishing accounting systems, consultancy, examination, and reporting.
Pages are created only for work the office actually performs. The bookkeeping page explains which books are maintained for which business types and the documents expected from clients, the payroll page explains the monthly information flow, and the company formation page explains at which stage the office becomes involved. During accountant website design, these texts are prepared as drafts, and the professional finalizes them.
Websites for sworn-in certified public accountants require separate care. Under Article 2 of the Law, sworn-in certified public accountants cannot keep accounting books or open an accounting office; a YMM (sworn-in certified public accountant) website does not include a bookkeeping page, and certification and audit subjects take priority. Page plans for an SMMM (certified public accountant) website and a YMM website are drawn separately at the outset.
Work steps are described instead of promises of results such as “minimizes the tax burden”; current rates and amounts are left to dated announcements.
How are legislative announcements and the tax calendar section managed?
In accountant website design, the announcement section is the most visible expression of the aim to inform clients, and each article should show its source, publication date, and last review date. Tax, social security, and commercial legislation changes frequently; an announcement without a source or one that has become outdated creates more questions than having no announcement.
Linking to the official source is more reliable than manually copying the tax calendar onto the website. The Revenue Administration’s tax calendar page offers daily and monthly views and separately lists obligations whose first or last day falls on that date. A short note explaining the deadline for delivering documents to the office can be added alongside it.
The following rules apply in the announcement section:
- The underlying text, for example the Official Gazette date and number or the relevant authority’s announcement, is named and linked where possible.
- Old articles about amended or repealed rules are not deleted; a note directing readers to the current article is added at the beginning.
- Articles provide general information; an individual client’s situation is not assessed on the website.
- If a public email newsletter is contemplated, Article 18 is considered: professional circulars may be sent to current clients and colleagues, while nonclients may receive them upon written request.
The main burden is continuity: who will prepare articles and who will flag outdated ones is determined at the outset, and dashboard training is provided according to this flow. Professional accuracy belongs to the office, while technical updates belong to maintenance.
Let’s plan the announcement and document flow together
When who will write announcements and which tool will be used to share documents are known, the scope is put in writing. For work involving a portal or virtual office connection, the proposal is based on this scope.
How are client documents shared securely through the website?
In accountant website design, the secure route for documents is to use a separate system that authenticates identity and allows each client to access only their own files, rather than placing a file upload form on a public website. Invoices, payroll records, identity document copies, and bank statements involve both personal data and professional confidentiality. A file field added to a form may send documents to email inboxes or an unprotected server folder and open the door to malicious upload attempts.
Article 22 of the advertising prohibition regulation anticipates this need: professionals may use virtual-office-like applications behind the website, protected by passwords and algorithms and accessible only to the relevant person, while taking measures consistent with their duty of confidentiality. Article 12 of Law No. 6698 on the Protection of Personal Data also requires technical and administrative measures to ensure an appropriate level of security; if data is processed by another party, the data controller shares responsibility for these measures with that party.
| Method | Suitable situation | Point requiring attention |
|---|---|---|
| An open file upload form on the website | Not recommended | Remains exposed to unauthorized access and malicious uploads |
| Client login for accounting software or a document portal | Regular document flow with a large number of clients | The contract, data storage location, and access logs are reviewed; the fee is paid to the provider |
| A personal password-protected cloud folder | A small number of clients and periodic documents | Shared from an account with two-step verification through a time-limited link |
The website includes a prominent link to the portal login and a simple page explaining the method. Support for portal setup or development of a custom virtual office behind the website is assessed separately and clarified in the proposal according to scope.
Contact page, chamber registration details, and KVKK privacy notice
Business identification details are not optional on an accountant website; Article 22 of the advertising prohibition regulation makes their inclusion on the website a professional obligation. The information listed in the article is:
- The website owner’s first name, last name, and academic title if applicable
- Office name; the registered company name for professional companies
- Affiliated chamber, office, and registration numbers
- Date of entering the profession, university attended, and foreign languages spoken
- Office address, phone and fax numbers, and email address
This information is shown consistently in the footer and on a separate business details page.
Because the contact form collects personal data, a notice is prepared under the information obligation in Article 10 of Law No. 6698 and linked below the form. If processing requires explicit consent, approval is requested through a separate box from the privacy notice. The form does not include identity number, tax number, or file attachment fields; a name, phone number, and short message are enough for initial contact.
Speed, SSL, and updates: technical security for an office website
Because an accountant website sits close to client data, its technical security matters as much as its appearance. The website is built on WordPress; when the core, theme, or plugins become outdated, it remains vulnerable to attacks through known security flaws. The following measures are taken during setup:
- All pages, especially forms and login pages, open through an SSL-encrypted connection.
- Dashboard access uses a strong password and two-step verification, and each user receives only the permissions needed for their work.
- Backups are stored separately from the server, and restoration is tested.
- Images are compressed; clients opening a legislative article on a phone do not wait for the page.
Accountant website design does not end at handover; software updates, backups, and security scanning continue after launch as optional monthly maintenance. What maintenance includes is listed on the WordPress maintenance service page.
How can mistakes on office websites be prevented?
The most common shortcut is to place office information over a generic theme’s demo texts; review sliders, reference logos, and price package areas conflict with professional rules. A plan starting with the rules identifies business details and clients’ questions first, and the design is fitted to this framework. Common mistakes include:
- Expressions such as “the most reliable” or “industry leader” left from ready-made text
- Contact forms asking for identity information or accepting files
- Old legislative articles without dates or sources
- Failing to state the registration number or affiliated chamber at all
- Adding third-party advertising space or paid referral links to the website
The preventive step is for the professional to read all texts against the regulation before launch. Onur Freelance does not replace this review; it prepares suggested texts within the rules and leaves the final decision to the professional. Work completed in different industries can be viewed on the references page.
What are the steps in an accountant website project?
The project begins with collecting business identification details, and no text goes live without the professional’s approval. The sequence is as follows:
- Initial meeting: The office structure, work, document sharing tool, and existing website if any are discussed; following a free preliminary assessment, the written proposal is sent the same day.
- Information list: Registration, chamber, education and language details, address, hours, and office photographs are collected; the website brief form shortens this step.
- Domain and chamber: The chamber’s approach to the extension is learned, and the office informs the chamber of the website; the domain and hosting are registered in the office’s name.
- Text drafts: Service, business details, and announcement pages are written; the professional reads and approves them against the regulation.
- Design: The mobile screen is designed first, followed by WordPress setup and form and portal connections.
- Launch: SSL, forms, links, and speed are checked; after launch, dashboard training including adding announcements is provided.
For an office website with content ready and without a portal or custom virtual office, the average delivery time is 5-7 business days. The launch date is finalized together with text approval and chamber notification.
What determines the price of an accountant website?
Accountant website design including service pages, an announcement section, and a business details page falls under the corporate website package starting from 15,000 TL. For a website collecting one professional’s information, work, and contact channels on a single page, the single-page package starting from 12,000 TL may be sufficient. Additional work such as customizing a portal connection, a virtual office behind the website, or a foreign-language version has no list price; it is clarified in the proposal according to scope.
Items affecting the proposal include the number of profiles in partnership offices, number of service pages, category and archive structure of the announcement section, the need to migrate content and addresses from an old website, and the form of portal connection. If a portal is used, its fee is paid directly to its provider. Optional post-launch maintenance costs 500 – 2,000 TL per month.
Packages are compared on the web design prices page, and an initial estimate is made with the website price calculator tool. Other professions are collected under industry-specific website design .
Let’s prepare an office website aligned with professional rules
Questions from professionals beginning to examine the rules are answered, pages of offices with live websites are reviewed together against the rules, and written proposals are sent the same day to offices ready to start.
Frequently asked questions
How much does an accountant website cost?
An accountant website with service pages, an announcement section, and a business details page falls under the corporate package starting from 15,000 TL, while a single-page office website falls under the single-page package starting from 12,000 TL. For additional work such as customizing a portal connection or a virtual office, the price is clarified in the proposal after reviewing the scope.
Can accountants create a website?
Yes, Article 22 of the Regulation on Unfair Competition and the Advertising Prohibition provides that professionals may create a website by informing their affiliated chamber. The website is used in compliance with the advertising prohibition to carry on professional activity, inform clients, and share professional publications.
What information must appear on an accountant website?
The regulation requires the website to include first and last name, academic title if applicable, office or company name, affiliated chamber, office and registration numbers, date of entering the profession, university attended, foreign languages spoken, address, phone, and email. This information is generally displayed in the footer and on a separate business details page.
Can client references be displayed on an accounting office website?
No, client names and titles are not used as references on the website. The regulation prohibits disclosing current or former client names in promotional booklets and brochures and using a client’s name online in a manner that could constitute advertising; professional confidentiality also requires the same result.
Can a price list or discounts be published on an accountant website?
Discounts and promises of free services are not published; the regulation regards charging below the minimum fee tariff and providing free services as unfair competition. Because displaying a fee list on the website is not separately regulated in the text, the affiliated chamber’s opinion is obtained on this subject.
Can clients upload documents to their accountant's website?
A publicly accessible file upload form is not recommended because documents contain personal data and professional secrets. The regulation permits virtual-office-like applications protected by passwords and accessible only to the relevant person; this need can also be met through a client login for a document portal or accounting software, with a link to that login placed on the website.
Can an accountant website be promoted through advertising or search engine work?
The regulation prohibits internet shortcuts directing users to the website to generate work and prohibits advertising; it also states that search engine registration cannot use keywords other than name, title, city, and chamber. The service described on this page is the development of an informative website without advertising or search marketing.
How many days does it take to launch an accounting office website?
The average delivery time for an office website with content and business identification details ready and without a portal or custom development is 5-7 business days. Professional approval of texts and informing the chamber are the main steps determining the schedule.
Call us
Call us for detailed information.
Let us call you!
Share your phone number and let us call you!
